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Kai Tsang

Partner, Asia

Mr Tsang has more than 20 years of experience in creating digital products and services which enriched the lives of millions. In 2012, Mr Tsang set up and managed the App Store team in Asia for Apple. His work shaped the app economy and created vast opportunities for start-ups in the region.


In the 2000s, Mr Tsang held senior product management positions at Yahoo!. Products he managed included Search, Answers, Sports and Games. He created Yahoo! Mahjong, a legendary multiplayer online game tapping into the Chinese population globally.


Mr Tsang also has extensive integrated marketing experience with major brands such as Colgate Palmolive and Logitech, where he transformed the traditional marketing team into a digital marketing organisation. He is also an advisor for startups which focus in blockchain, machine learning and the app economy.


Mr Tsang holds a Master of Philosophy degree from the Hong Kong University of Science and Technology. He has been published in many top academic journals and holds a US Patent in digital audio processing technology (US8332954B2).

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